WHO
- 60 employees
- Part of Euro RSCG network (233 offices, 75 countries)
- Commercial and creative teams
- Photo-studio
- Linguistic cell
- Express Dealer Communication
- Automatic Publishing System
WHAT
- Retail and Shopper communication
- Create retailer-preference
- Relation Brand-Distribution
- Activate the consumer to become a shopper
- Transform Top of Mind into turnover
- Understand the shopper behaviour
HOW
- On the Road to the shop
- Our own shopper-philosophy
- Analyse the shopping act
- Search for drop-outs in the process
- Look for Creative Business ideas to assure continuation
- Media efficiency check
